Press Release Date - 6/13/07
“Alli”, First FDA-Approved OTC Weight Loss Product Coming to Local Drugstores Thursday; Bartell’s Offers Media Sneak Preview at University Village Location from Noon to 1 p.m. Wednesday, June 13
--(BUSINESS WIRE)--Bartell Drugs:
WHAT:
-- Alli is the first FDA-approved, over-the-counter weight loss product.It is now being shipped and will be on local pharmacy shelves beginning Thursday (June 14).
-- Seattle-based Bartell's will be one of the first chains in the market to carry the new product. Anticipating major national coverage for the roll-out of Alli, Bartell's is providing Seattle area media an advance interview/briefing opportunity to educate local consumers about the new product.
-- Though it is a OTC product, Bartell's pharmacists (and other pharmacists) may play a role in providing counsel regarding these of Alli.
WHEN/WHERE:
-- Noon to 1 p.m., Wednesday June 13; Bartell's location at University Village (across from Eddie Bauer and QFC)
NOTABLE:
-- This is not a "magic bullet" -- rather a product that must be used in conjunction with a low-fat diet and exercise program to work effectively.
-- GlaxoSmithKline has undertaken a major pre-introduction education effort (see www.myalli.com), providing consumers with an array of on-line resources for diet and lifestyle planning to accompany the launch.
-- For additional background, visit the press room link at www.myalli.com/Pressroom/Default.aspx
MEDIA CONTACTS:
Barry Bartlett, The Bartlett Group for Bartell Drugs,
cell: 206-335-4694, or barry@bartlettgrouppr.com
Rebecca Siegmund, Bartell Drugs, 206-763-2626
Weight-Loss Diet.Plans.blogspot.com http://weight-loss-diet-plans.blogspot.com
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